The digital world changes fast, with new opportunities and threats every day. It´s of important to put up a strategy on how to act on these threats before it becomes giant losses in both financial and in brand equity.
In this business area we´re focusing on helping our clients with their Digital Brand, both as a stand-alone service and as a new service where we combine our knowledge of working with both the legal brand and the digital brand.
We are able to take over the responsibility for the domain names, DNS, SSL etc. and with our additional monitoring- and takedown services, we make your digital presence trouble free.
We help organizations to consolidate, monitor and defend their digital brands. We do this through a trouble-fee management, a high service and knowledge level.
Your brand is your most valuable asset, whether you´re a small business or a multinational corporation. If you´re in the beginning of creating something new or if you have been around for ages, your biggest market and communication channel will be on the internet, either if it is through a blog, web shop or an email.
Therefor it´s of important to protect your brands revenue and reputation.
At Zacco, we combine the knowledge of the legal and digital brand to give our clients protection in both worlds. For an example, if you have a registered trademark you can go for one strategy, if you do not have a trademark it is important to know that you´re at risk and your strategy will include many more registrations.
We help our clients to build a wall around their digital brands. We help them with everything from protecting and take over the responsibility for domain names and DNS-services to write strategies and update reseller/affiliate agreements.
Of course, we make sure that the client does not infringe on someone else’s rights!
The problem is that you cannot protect every inch of the internet therefor we add our monitoring services to be able to see what is happening and find the threats.
If we find a threat, we have different ways on how to act on the infringement. We have trademark attorneys, cybersecurity- and digital brand consultants that have long experience and that are able to act in different angles to be able to shut down the infringement fast and effective.