Trademarks

Trademarks are unique business identifiers that serve to distinguish your organisation from others in the marketplace. A trademark signals the origin and legitimacy of your products or services to consumers and helps to strengthen your brand identity. Zacco’s international team of 70 trademark professionals, many of whom are also attorneys-at-law, will guide you through the full trademark lifecycle, identifying distinctive features and filing applications to secure them, as well as monitoring and enforcing your rights where necessary. They can also provide strategic advice and insight on trademark portfolio management, no matter your size or most prominent markets.

But trademark protection should not be considered as stand-alone. It is only in combination with Zacco’s other services, such as our digital brands and legal expertise, that your intellectual property can reach its full potential. Your dedicated client team, able to draw on cross-border and cross-functional expertise, will ensure that your brand integrity, identity and reputation are protected from potential threats, both online and offline.

Our trademark practice covers nine European jurisdictions directly, including the EUIPO, UK, Germany, Norway, Sweden, Denmark, Finland, Iceland and Switzerland. Through our comprehensive network of vetted long-term global partners, we have you covered almost everywhere across the globe.