Trademark Enforcement

Registering a trademark is an effective means of preventing another from using it, but only if you actively enforce your trademark rights. If someone is using your trademarks without permission, or has developed something very similar to your registered rights, then trademark enforcement may be your only option.

A cease and desist letter sent by one of our trademark attorneys will often be enough to prevent someone from copying your logo, using a comparable shape or design, or adopting a similar product or company name. However, sometimes it may be necessary to take legal action if someone is wilfully copying your brand or benefitting financially from your hard-earned reputation.

Is someone using your trademark, or something very similar, without your permission?

Zacco has experts in all manner of trademark related matters, and our experienced enforcement and litigation team have been successful in defending their clients rights in across the globe. Whether in court or outside of it, we will work with you to explore the most efficient means of protect your trademarks, removing fake versions of your brands and taking down infringements.

We can enforce your trademarks directly in most markets, regularly handling infringements and litigation across the EU or Scandinavia, and internationally in almost all jurisdictions through our network of trusted global partners.

Enforcing and protecting your trademarks online

As the unauthorised use or copying of trademarks is increasingly taking place online, our continuous monitoring service and online infringement experts are best placed to monitor all open parts of the internet, from websites and online marketplaces to social media and the metaverse (or virtual worlds). They have the skills and technological capability necessary to quickly identify and remove infringing content from all open channels, preventing potential damage to your brand reputation, and actively discouraging unauthorised use of your registered trademarks.

For more information on how our experts can defend and enforce your rights, or to learn more about our automated and manual trademark monitoring and takedown services, and how both can help to maintain your brand value, reach out to:

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